I bought it for personal use on my face and for marks on the top of my hands because a percentage of its composition is made of pure plant ingredients, which I appreciate primarily as I struggle with sunscreens. However, as soon as I applied it on my face, it was very white and remained white even after half an hour of swimming, and I realized that people were laughing at me on the beach. So I stopped using it on my face and only use it on my hands and shoulders. It stays on even after washing, unless you scrub hard with a loofah. This, of course, means that it doesn't come off easily, so it has lasting protection. I didn't notice any hydration on myself. It smells somewhat like sunflower oil, but that didn't bother me because fragrances are not always natural