Joe Girard is a true sales legend, with his name mentioned "in golden letters" in the Guinness Book of Records. For Joe, the secret of a good salesperson is to build trust relationships with their customers and to work hard.
With incredible liveliness and simple examples, Joe will show you how to "close" the sale every time, using the techniques he has perfected during his unrivaled career.
After reading this book, you will also be able to:
-Make every sale in a way that leads to another 250.
-Create a successful action plan from failed sales.
-Learn how to turn a prospective customer into a buyer.
-Help every customer overcome their reservations and close the sale.
-Sell below cost and make a fortune.
This book is now a classic in its genre and has helped millions of readers achieve their goals.