It is very good and does the job, and you feel this cleanliness in your mouth. All toothpastes I have tried from this company are excellent.

I have tried countless toothpastes because I am obsessed with my teeth.
This toothpaste has a very strong mint flavor, which is excessive for my taste.
It does a decent job at whitening, I can't complain about that, but I didn't particularly like the taste, it's too common... and its ingredients are under investigation.
If you want a whitening toothpaste with exceptional results, go for the apivita one with mastic gum and the white glo coconut

Very good toothpaste. It really cleans the teeth well and you can see the difference. It is not random among the "good" brands.