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The LG UR78 series of televisions is aimed at consumers who desire an advanced TV with various features and high picture quality. The televisions in this series offer support for 4K Ultra HD resolution, providing stunning detail and clarity.
The LG UR78 series also incorporates technologies such as HDR (High Dynamic Range), which enhances brightness, contrast, and color performance for an amazing viewing experience. Additionally, the UR78 series offers technologies like LG ThinQ AI, which enables smart functionality, as well as access to popular apps and content through LG's webOS operating system.
Overall, the LG UR78 series of televisions is aimed at consumers seeking an advanced TV with stunning picture quality, multiple features, and smart technology.
The α5 AI 4K Gen6 processor enhances the capabilities of the LG UHD TV to provide you with an immersive experience.
Watch lower resolution content in 4K resolution on large UHD screens, to enjoy clarity and precision in every moment.
Experience your favorite content up close with an ultra-large UHD 4K TV.
Combine everything you love to watch with crystal clear sound, just as you should hear it.
When connected to an LG TV, the Sound Bar automatically switches to Sound Bar sound mode. Additionally, enjoy 3 extra features for the best possible sound experience.
From your favorite content to your preferred viewing mode, webOS 23 New Home is the hub that revolves around you.
Receive personalized movie recommendations, an overview of your team's upcoming matches, and your own notifications, all from one place exclusively for you.
Get recommendations for new things to watch, based on your voice search history.
The LG UHD TV elevates comfort to a new level thanks to built-in support for Amazon Alexa, Apple AirPlay, HomeKit, and Matter. Easily monitor connected devices and check information almost instantly with your voice.
Watch in 4K resolution and enjoy a cinema-like viewing experience.
Easily enjoy content from the largest streaming platforms directly on the LG UHD TV.
Transform your experience with fast, smooth gameplay and feel like you're truly immersed in the gaming world.
Game Optimizer & Dashboard
Find all the settings you need for optimal gaming in one place. The Game Dashboard allows you to quickly change the current settings of the current game genre.
Cloud Gaming
Gain extensive access to your favorite games with compatibility for Cloud Gaming via GeForce NOW.
HGiG
LG collaborates with some big names in the gaming industry, so you can enjoy the latest HDR games and experience an immersive gaming experience.
The redesigned packaging of the LG UHD TV uses monochrome printing and a recyclable box.
Specifications are collected from official manufacturer websites. Please verify the specifications before proceeding with your final purchase. If you notice any problem you can report it here.
 LG Smart TV 43" 4K UHD LED 43UR78003LK HDR (2023) |  LG Smart TV 43" 4K UHD LED 43UR781C HDR (2023) |  Samsung Smart TV 43" 4K UHD LED UE43CU7172UXXH HDR (2023) |  LG Smart TV 43" 4K UHD LED 43UR73006LA HDR (2023) |  LG Smart TV 43" 4K UHD LED 43UR78006LK HDR (2023) |
|---|---|---|---|---|
| from 338,00 € | from 299,99 € | from 307,81 € | from 369,00 € | from 349,05 € |
| ManufacturerLG | LG | Samsung | LG | LG |
| Available through Skroutz | Available through Skroutz | Available through Skroutz | Available through Skroutz | Available through Skroutz |
| Diagonal43 " | 43 " | 43 " | 43 " | 43 " |
| More Specs |
