For those seeking the answer to the "dark" question "what on earth do those who delve into Public Relations do all day," there is a manual from the incredible series "The Good Bluffer's Handbook" that will reveal the secrets of the profession of pure bluffing, that is, Public Relations. As with the other books in the series, the humor and sarcasm of the authors (Basil Saunders, Alexander Ray) leave nothing standing in the nebulous world of public relations (sic!). The truth is that this profession lends itself to incredible jokes, as its boundaries are vague. Just like the qualifications required to practice it. After all, according to the handbook, anyone can become a public relations professional, as long as they practice the high art of bluffing and chameleonism!